latest bubblebum news

Sep 2014

Classy Mommy Gives BubbleBum the Thumbs Up!

In Reviews | posted by: Zara McBrearty

Our good friends at gives BubbleBum the thumbs up! Check out the entire review below:




We’re obsessing over the GENIUS invention of the Bubble Bums inflatable booster seats. As a Mom without a MiniVan or a 3rd row in my car, previously before using Bubble Bums booster seat, I’ve been unable to participate in many carpools as my own 2 children take up the back seat and previously we couldn’t fit in a 3rd car seat. But, with the smaller sized and very convenient Bubble Bums Booster Seat we can now transport 3 kiddos in our SUV.


Perfect for travel, taxis, easily fits into your suitcase and yes this baby fits in the same row as your other car or booster seats so you can fit 3 car seats in the same row. Genius.




A neighbor tipped me off about this hot product and I immediately bought the Bubble Bums Booster seat from Amazon for only $29.

Take a peek at our photos and video – it’s perfect for travel when you need to pack a car seat in your suit case to use in rental cars and super easy to leave in your trunk and inflate as needed for when you need an extra booster seat too.

Installation and inflation are a cinch and all done in a matter of seconds. And it goes without saying, that this car meets all NHTSA and federal safety requirements so I feel comfortable using it with the children I’m driving around town. Hooray!






Aug 2014

BubbleBum Founder & CEO, Grainne Kelly, recently spoke to the Detroit News about why she invented BubbleBum, the inflatable car booster seat.

Grainne Kelly owned a travel agency in Derry, Ireland, and often traveled with her own young children. She’d call to reserve a rental car and a pair of proper booster seats. Upon arrival, the car would be ready, along with excuses for why the requested booster seats were not available.

Lugging a couple of bulky booster seats from home was a hassle. The solution, she figured, was some sort of inflatable booster that would be easy to pack. She searched, but could find no such seat. So she created one and the BubbleBum is available in 24 countries, including the United States.

“I believed that every child deserved to be protected, safe, and comfortable in the car, and that parents should be able to do just that with convenience and ease,” she said as she launched the seat.

But launching her seat was much more than a matter of doing some sketches and having it produced. One of the first things Grainne Kelly did was to contact automotive crash-testing labs in Europe to see what standards had to be met.

“In the European Union,” she learned, “there’s a crash test where they (child booster seats) have to be in the worst-case scenario.” For an inflated seat, that would mean the seat would be deflated and the child not properly positioned to be protected by the car’s restraining belts.

The solution was to incorporate a memory foam base into the inflatable seat, she said. Instead of fixed arm rests, buckle-style clips on either side of the seat make sure seat belts are properly placed.

Prototypes were created, and crash tested, and worked, and soon the seats were on sale in Ireland, and then in England through a BubbleBum website.

But to be a successful business, BubbleBums needed more widespread distribution, including sales in the United States. So Grainne Kelly packed up her family and moved across the ocean for a year so she could train as an official child passenger safety technician and work with SafeKids and crash-test labs to learn how U.S. U.S. standards differed from those in Europe.

U.S. sales of BubbleBum started, at first online and, since March, in Wal-Mart, Target and other retail stores. Suggested retail price is $29.95.

The seats are designed for children aged 4 or older weighing between 40 and 100 pounds, and are available purple, black, neon pink and neon orange colors. When deflated, they can slip into a backpack. One of Kelly’s concerns was children dropped off at school by a parent, but then picked up by a grandparent or even another parent who didn’t have an extra booster seat in the car.

BubbleBum booster seats don’t have their own cupholders, but Kelly said they aren’t needed because seemingly every car has cupholders for the back seat and those in non-inflatable booster seats tend to become reservoirs for sticky sucker wrappers and other debris.

Since BubbleBums went on sale in the U.S., she’s had feedback from four traffic accidents in which BubbleBum seats were in use. None, she said, involved injuries to the children riding on BubbleBum seats.

She said she has had positive feedback because the BubbleBum seats take up less room and from the parents of special needs children, who find the seats work well for their needs.

In addition to the BubbleBum inflatable booster seat, Kelly soon will launch additional “innovative travel solutions for parents” into the marketplace.

For information, visit the website.

Larry Edsall is a Phoenix-based freelance writer. You can reach him at



Aug 2014

Bubblebum Weekly Blog- Back To School Edition

In blog | posted by: Declan McGuinness

Hi folks, it’s that time of year again. The summer is almost over and it’s time to start getting ready for school. Don’t forget to grab your Bubblebum this year to help make your school run that much easier. It’s perfect for carpooling or for bigger families who have lots of kids and not a lot of space. Its ability to fit three-across means that you have one less thing to worry about this year when it comes to the school run.



For those of you still getting things together for the new school year, why not use our Bubblebum check-list to help you get organised. Get it here: Bubblebums Back to School Check List.We thought that along with our check list, we would share some more little extras that you can download and print out to help make this school term the easiest for you and your kids. We have a lunch Menu planner that allows you to easily and simply plan your kids lunches for the coming month so you’ll know ahead of time what you need and when for. We also have little money tags to help you keep track of what your spending throughout the school year and on what. Both of these are yours by just clicking on the links below. :)

Bubblebum’s Lunch Planner

Bubblebum’s Money Tags

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Here at Bubblebum HQ we’d like to wish you all a fanbubbletastic school year with the best of luck! :)

Aug 2014

Hi folks, it’s that time of year again. The summer is almost over and it’s time to start getting ready for school. Don’t forget to grab your Bubblebum this year to help make your School run that much easier. It’s perfect for carpooling or for bigger families who have lots of kids and not a lot of space. Its ability to fit three-across means that you have one less thing to worry about this year when it comes to the school run.

To help out we’ve created a little check list for you so you can plan what you need as simply as possible! Bubblebums Back to School List

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We can be found on most major sites including Amazon or click here to buy direct from us! :)


Aug 2014

BubbleBum featured in SheKnow’s ‘Sanity Saving Car Pool Must Haves’!

Check it out below:


Are you dreading the car pool routine this year? Make the drive to and from school a whole lot easier with our list of car pool must-haves that will totally save your sanity.

“Carpooling can be a real nightmare if you’re not organized,” says mom and family travel expert Grainne Kelly.

I learned that the hard way after I volunteered to carpool a group of first graders for a field trip. One child forgot his booster seat (luckily someone had an extra one) and I brought two toys… for three kids (cue the fighting in three… two… one…).

Organize your schedule

If you are coordinating a regular car pool, make sure you have all the details ironed out ahead of time.

“Keeping a written schedule of who is responsible for picking up and dropping off the kids is essential for success,” says Kelly. “Make a calendar each month and copy each parent in your car pool group to avoid confusion.”

The Project Girl has a great free printable template for a car pool schedule that you can print and pass out to keep everyone in the loop.

In addition to the schedule, you should also exchange emergency contact information that includes insurance information and any health, medication or allergy information.

There’s a car pool app for that

There’s an app for everything — including car pools. If you would rather have your car pool calendar electronically instead of on paper, check out Cozi. This app is free and it allows you to create a car pool calendar that you can share with other parents in the car pool.

Manage CarPool is another cool app that lets you add your route and car pool list. If you are running late or if there is an emergency, it lets you send a text message to everyone on the passenger list.

Car organizing hacks

You have the schedule figured out, now it’s time to get your car ready. Make sure all children have a car seat or booster seat, as needed. You may even want to consider keeping an extra booster seat, such as the BubbleBum inflatable car booster seat (BubbleBum, $30), in your car for emergencies.

A car organizer, such as the Prince Lionheart Backseat Organizer (Prince Lionhart, $25) comes in handy for keeping extra water bottles, handheld games, hand sanitizer and snacks within arm’s reach.

If you have the room, this Travel Pal Car Organizer (Babies R Us, $16) is great if you are running low on cup holders. Kids can easily reach in for games, snacks or drinks while you are on the go.

Ikeahackers shared this cool car pool hack for keeping things organized by using the Ikea Flört remote control pocket (Ikea, $5) as a car organizer. Love it.

You may also want to consider placing kick mats on the front seats to protect the back of the seats from getting stains and scuffmarks left by kids kicking the back of the seat. You can make your own car seat cover, such as this pretty pink one from Jennifer Evans of Sewplicity.

Toys and entertainment

Depending on the length of the drive, consider bringing toys to keep the kids occupied. Some fun toys for the car include crossword and coloring books, Find It – Kids Edition (Fat Brain Toys, $19), Rush Hour game (Fat Brain Kids, $19) and Rubik’s 360 (Amazon, $15).

Kids also like listening to music in the car, but Kelly says to make sure it is appropriate. Kidz Bop has kid-friendly versions of popular songs that are sung by kids — or you can also check out the TuneIn app to stream their large selection of children’s music.

What about snacks?

“If you choose to allow snacks in your car, use individual snack size baggies to contain portion size and prevent spillage,” says Kelly.

Keep a trash bag handy and make a rule that all trash must be picked up before they leave the car.



Aug 2014


It seems that Mr Bubblebum is branching out. He’s recently been “papped” with Michael Buble. The word on the street is that they are working on a new Christmas album featuring a host of new songs such as “Haven’t sat on yon yet” (the sequel to “I just haven’t met you yet”), “A crazy little thing called Bubblebum” and “You’ll never find another seat like mine.” Keep an eye out this Christmas for their new album! Here’s our interpretation of how it’ll look!


Aug 2014 have had a look at our Bubblebum Booster Seat check out the review below to see what they thought or click the link at the bottom of the article to visit their site.

The Review:

Booster seats when travelling can be a problem. Do you take one with you? Rent one while on a trip? Last Summer we actually purchased some at Wal-Mart by the Airport at our destination and threw them away when we turned in our rental car. So wasteful! But not anymore because now we have the BubbleBum inflatable booster seat. It is a lightweight, portable, cost effective and safe booster you can easily transport and use anywhere.

When I was first asked to try it I was skeptical but the BubbleBum meets and exceeds all US Federal Motor Vehicle Standards FMVSS213. It is a Belt Positioning Booster seat that is appropriate for children between 40 and 100 pounds over the age of 4 who can sit appropriately during a trip. This booster seat must be used with a 3 point seat belt.

BubbleBum is made of a durable material that is similar that that of life vests and has air chamber cushion memory foam. It comes with positioning clips which hold the seat belt in the appropriate position for the safety of your child.

When our BubbleBum arrived I was surprised at how lightweight and compact it is. This is definitely something that can be slipped in a carry on bag or backpack. I was able to quickly inflate it with my mouth in a few seconds. We took it out to the van and gave it a try to see what it was like. One thing we found is that with the seat belt through the clips on both sides he couldn’t get himself out of the seat. Not that this is a bad thing.

We kept the BubbleBum in the van for about a week to see how well it held up and used it off and on during that time. I was pleased to see that it stayed inflated the whole time. Ours has since been deflated and placed back in the stretchy bag it came in and taken to Grandma’s house to keep in the trunk of her car for just in case she has to pick up one of the boys!

Source:  The Neighbourhood Moms

Aug 2014

The wonderful Westchester Family Magazine has featured us in their July edition have a look at the image below to see what they have to say. Or click on the link at the bottom to have a look at the full edition.



Aug 2014

Family Time Magazine

In in the media | posted by: Declan McGuinness

We have featured in Family Time Magazine’s July edition in their “Four things to Celebrate” section.  Have a look below to see what they have to say:


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Aug 2014

Our wonderful CEO recently done an interview with the good folks over at Good Enough Mother were they talked about happiness,  parents, goals and the future.


Have look at the link below for the full interview:


Good Enough Mother

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